Michael Rothman & Associates, LLC
Premier Explorer

Our Premier Explorer is an interactive graphics program that allows examining a wide range of relationships in a database of sales, promotional spending, and descriptive data for 2000+ prescription drugs introduced in the U. S. and Europe during the last 20 years. It has three distinct functions:

  1. It displays uptake curves, promotional curves, pricing curves, narrative histories, and descriptive data. Chronological and side-by-side views are available.
  2. It allows the user to compare any two sets of data.
  3. It predicts future sales behavior.
With a very simple interface and these three basic functions, Premier Explorer opens a world to the pharmaceutical analyst.

Subscribers with a password can get more details from the User's Manual.